Friday, October 9, 2015

Everything is bigger in America

Super Size Me attempts to give an insight to the dangers of fast food industry, with an special focus on McDonalds, being the largest fast food company in the world. Oddly enough, the health risks associated with fast food are not breaking news. The dangers of fast food are widespread and commonly known, they are choose to be ignored or overlooked. The underlying truth I see is: consumerism. While we see the transformation of Spurlock in his journey of 30 days of McDonalds diet, we cannot overlook his main outtake, which is the nature of fast food companies, and the basis of the United States culture which is consumerism. Spurlock understand this, and in a very clever way portraits this message grabbing the audience's attention by impressing them with the tremendous effects consumerism of fast food has on the person's physically, emotionally, and psychologically health, while giving insight of the deep of the rabbit hole. a a a a a a a a a a a a a a a a a a a1 a

In Plato's The Allegory of the cave,  Plato reasons that we our blind of truth, we see and believe through shadows the reality of the world. We do not understand that it is merely the product of our imagination what he speak to be real or truth, for we do not have the ability to turn our heads and see that that of what we had spoken is not it, but its shadow. In the same way, we are bombed with advertisement, at every moment, we are told how things are, we do not seem them, we only see it's shadow. We have been conditioned to consume. Every time more and more, and bigger and bigger, one of the many examples in Super Size Me was the change in size of the fries or sodas or meals, going from a unique size (that is now consider small or kids) to large, even super size. This change is motivated by monetary revenue, to increase consumerism. But consumerism conveys a higher price than just monetary. What I found scary is that fast food industries in order to increase consumerism, can go to make their food addictive. Spurlock became addicted to McDonalds, Spurlock said "i eat some, and the after a little while latter I will be hungry again and wanting to eat more" he feel depressed and tired unless he was eating McDonalds, but the effect was only temporary.

We can choose to keep believing the shadows, or we can try to set us free, so that we can turn and see the light that creates the shadows, so that we can understand reality, or we can always go super size.



1 comment:

  1. I agree that advertising is as elusive as elusive and abstract as the shadows in Plato's "The Allegory of The Cave." However, unlike the people of Plato's cave, we have the ability to turn our heads and see the reality behind the advertising. For the sake of the philosophical debate, even if we are unable to turn our heads to see the real truth, we have the ability to view the truth from multiple angles and thus see shadows that better resemble the truth. Especially in the internet age, where communication is vast and immediate, we have the ability to hold companies accountable for the truth and to share what we believe to be the truth with others.

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